Matt Cutts Now: No Shortcut To Build Authority On Web

Time to Leave A Few More Notions Behind: So, what do we have this time? Two consecutive updates from Google’s distinguished engineer and anti-spam team head, Matt Cutts himself and the SEO world seem to run out of words, while speculating how these updates will affect the entire web marketing scenario. Mr. Cutts has rattled…

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Google Hammer on Spammers May Fall Hardest in 2014

Google Authorship 2014 – The Beginning of the End for Spammers and Black Hatters? The New Year brings newer joys and inspiration for everyone but 2014, it appears, will hold nothing for spammers and black hatters. Since 2011 onward, webmasters believed that Panda and Penguin are the only weapons that the search engine has to…

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Surprise Google PageRank Update: What Could This Mean?

Google Simply Loves to Surprise or the Story Runs Deeper? Talks and discussions about Google’s PageRank update (December 6, 2013) are all over the web. In this year, this is the second PR update (generally, it happens at a gap of every 3 months). It also observes a gap of almost 10 months with the…

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Google’s Anti-Spam Torture: A Story of SEO’s Self-made Trap

Google’s wager of anti-spam campaign at the epic level, armed with Panda and Penguin, is perhaps one of the most discussed issues in the 21st century web history. Leading web marketing discussion forums are swelling up everyday as sharp accusations against Google for killing SEO continue to store. Such claims started clamoring louder than before…

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