Matt Cutts Now: No Shortcut To Build Authority On Web

Time to Leave A Few More Notions Behind: So, what do we have this time? Two consecutive updates from Google’s distinguished engineer and anti-spam team head, Matt Cutts himself and the SEO world seem to run out of words, while speculating how these updates will affect the entire web marketing scenario. Mr. Cutts has rattled…

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Jelly App for Brand Building: Micro-Branding To Reach New Heights?

Parameters to Evaluate the Impact of Social Networking Platforms: Social networking platforms have revolutionized not only the notion of communication but also branding and promotional strategies for businesses, especially internet businesses, as well. As the use of social networks through mobile devices is becoming increasingly popular, the possibilities of promoting and branding for a business,…

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Google Helpouts: How Helping Each Other Leads to Brand Building

Google’s Goal with the Helpouts: The all-new Helpouts from Google has taken the web on an uproar since its launch. It’s been barely four days since launch of this feature and already the basic idea of getting and delivering help through live video has drawn attention of World Wide Web users. In their official blog,…

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